Retail & Brands
Lenskart
India
Eyewear Retail at National Scale
The client
India's dominant eyewear retailer, operating roughly 2,806 stores across 15 countries following a public listing in 2025.
- Enterprise scale, a different order of client
- Runs character intellectual property activations
- Community events and in store experiences
Why a photo experience
Choosing glasses is already a photographic act. Customers hold up a frame, photograph themselves in the mirror and send it to a friend before deciding, and they do this without being asked. A branded booth simply formalises behaviour that is happening anyway, and returns an image with the product on the customer's face and the retailer's name around it. At this store count the arithmetic is unusual: even a small pilot implies real volume, and a successful one has thousands of locations to expand into.
Lenskart in pictures
Want a booth like this in your business?
Tell us the model, the venue and the country. We reply with a written quote.
